E-commerce 2023-2024: business. technology. society., Global Edition

E-commerce 2023-2024: business. technology. society., Global Edition

350 Lei (TVA inclus)
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Cod produs/ISBN: 9781292449722

Disponibilitate: La comanda in aproximativ 4 saptamani

Editura: Pearson

Limba: Engleza

Nr. pagini: 832

Coperta: Paperback

Dimensiuni:

An aparitie: 3 iul 2023

E-commerce 20232024: business. technology. society. provides you with an in-depth introduction to e-commerce with coverage of key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Meta, TikTok, Netflix, YouTube, Walmart, and Amazon illustrate how e-commerce is altering business practices and driving shifts in the global economy.
The 18th Edition features all new or updated opening, closing, and Insight on cases. Coverage reflects the latest developments in business, technology, and society that impact e-commerce, with text, data, figures, and tables updated through September 2022. Each chapter ends with a section on careers in e-commerce that features job postings from online companies for entry-level positions. Tips on how to prepare for interviews and apply course knowledge to likely interview questions are included.



An aparitie 3 iul 2023
Autor Carol Traver, Kenneth Laudon
Editura Pearson
Format Paperback
ISBN 9781292449722
Limba Engleza
Nr pag 832

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